Keeping people involved over the long haul is one of the biggest challenges for community groups. In this session, Alyssa Lee—Local Conversation leader in Sacramento, CA and strategic communications analyst for Caltrans—will share practical tools for turning one-time participants into committed collaborators. Whether you lead a Local Conversation, neighborhood association, or grassroots group, you'll recognize the all-too-familiar pattern: a few overburdened volunteers doing most of the work, while others drop in and drift away.
Alyssa will explore how building a strong culture of relationships and crafting the right “ask” can transform your group’s energy and momentum. You’ll walk away with actionable strategies to strengthen engagement, avoid burnout, and cultivate a thriving team that’s ready to shape your community together.
This session is also a unique opportunity to connect or reconnect with one of the most popular speakers from our 2025 National Gathering in Providence. If you missed her session, weren’t able to attend the Gathering, or want to hear even more from Alyssa after seeing her in Providence, this Local-Motive workshop is your chance. Strong Towns members have the chance to attend an exclusive debrief afterward to continue the conversation up close and personal with Alyssa too.
This workshop is worth 1 AICP continuing education credit.
This session is FREE for Strong Towns Members!
- If you haven't already, become a Strong Towns member by making a donation of any amount.
- Your free coupon code will be emailed to you upon sign up for membership. If you're already a member and didn't receive your code, please contact [email protected]
- Once you have your code, click the Enroll Now button below this box and enter your free coupon code at checkout.
This session is part of our 2025 Fall Local-Motive Tour, which includes 8 action-oriented, short-form workshops featuring inspiring leaders in the Strong Towns movement.
Check out the Round-Trip Ticket to unlock all eight 2025 Spring Local-Motive sessions at an exclusive rate!
